Healthwise, Inc.
Background:
Healthwise, Inc. is a non-profit that creates evidence-based health education and the technology to share it with people. Their B2B marketing content and copy aims for an approachable tone—because no one wants to read cold, clinical corporate-speak.
Deliverables:
B2B Web Copy
Draft web copy describing Healthwise products and how partnering with us brings value.
B2B Email Copy
Write dozens of emails for demand generation funnel campaigns and teaser emails leading up to events.
B2B email copy (PDF) >
Blog Posts
Research healthcare industry trends and work with subject matter experts to craft blog posts twice monthly on healthcare hot topics.
Content Editing
Tune content written by teammates to make sure the message gets across clearly.
My blog edits (PDF) >
Client Stories
Turn outcomes research into consumable stories that showcase the impact of health education.